A reminder for compulsive gamblers and Kansas City residents who take this stuff a bit too seriously.
LIKE IT OR NOT, KANSAS CITY CHIEFS "SCRIPTED" PLAYOFF ENTERTAINMENT HINGES ON TAYLOR SWIFT LOVE!!!
Of course we're certain that BILLIONS worth of revenue is actually based on the bounce of a ball and the whims of a pop diva. Or maybe we're getting a peek behind the curtain of how content & culture is manufactured.
From our lowly vantage . . . Here's the money line . . .
The Chiefs previously collaborated with Skydance Sports on the Hallmark film, and (the team’s chief marketing officer Lara) Krug thinks the team will prioritize building a mechanism to continue producing originals. And yes, she says, the Taylor Swift effect is real.
“There are absolutely more eyeballs on us — from our performance on the field to everything that’s happened off the field,” Krug says. “Obviously, there are new younger female fans and that brings a ripple effect. We see stories of dads and their daughters watching together, entire families gathering around a Chiefs game. It’s only helped us evolve our content approach.”
Read more via www.TonysKansasCity.com link . . .
Inside Kansas City Chiefs' New Scripted Playoff Series: Comedians, Christopher Meloni and the Taylor Swift Effect
The Kansas City Chiefs continue to dabble in original productions, now launching "The Magic Number" with notable comic actors ahead of the playoffs.
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